Henry of Pelham
Developing Photographs with Wine
Henry of Pelham has been making wine for 200 years. So we used it to develop their history, literally.
Using Henry of Pelham wine as a photographic developer, we created 50 one-of-a-kind bottle labels, each capturing a moment from the winery’s past. Individually, every bottle unlocks a chapter. Together, the collection forms a chronological timeline of two centuries of winemaking. It’s like a wikipedia you can drink.
AWARDS | One Show, Clio Awards, ADC Awards, Marketing Awards
Case Study